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You are here: Home / Art & Beer / Beer In Ads #1039: Blatz Under The Mistletoe

Beer In Ads #1039: Blatz Under The Mistletoe

December 11, 2013 By Jay Brooks


Wednesday’s ad is for Blatz Beer, from 1945. It’s a simple ad showing an attractive woman glancing up at some mistletoe hanging above her, with an expectant expression on her face. But what I love in this ad is at the bottom, what is perhaps the best approach to not being the best-selling beer since Avis declared themselves to be number 2, insisting “we try harder.” Blatz marketed themselves as “Fast Becoming America’s Favorite.” Quite a lot of wiggle room in that one.

Blatz-1945-mistletoe

Filed Under: Art & Beer, Beers Tagged With: Advertising, Christmas, History, Holidays



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