Wednesday’s ad is for the Munich Oktoberfest, from 2018. From the late 1800s until the 1970s, poster art really came into its own, and in Europe a lot of really cool posters, many of them for breweries, were produced. This poster is for the Munich Oktoberfest, which began September 21 and runs through October 6. Originally I thought from now until then I’d post posters from the German folk festival, but now that Oktoberfest is over I think I’ll just keep going. From what I can tell, official Oktoberfest posters started being produced each year beginning in 1952. This poster was created by German artist Dirk Lippmann.
Archives for December 11, 2019
Today is the birthday of William Peter Jr. (December 11, 1860-January 7, 1937). His father, William Peter Sr., founded the William Peter Brewing Company of Union City, New Jersey. When the brewery was incorporated in 1890, Junior was thirty. He became a shareholder and was also vice-president at that time. Presumably, when his father died in 1918, William Peter Jr. became president and soldiered on until his own death in 1937. After that, the brewery remained in business until 1949, when it was sold to George Ehret and renamed the George Ehret Brewery, but only remained open for one more year, closing for good in 1950. Unfortunately, I can’t find very much information about William Peter Jr. directly, not even a portrait.
William Peter Jr. with his father and one of his three wives, taken in 1910.
Here’s a biography of William Peter Jr. from “Schlegel’s American Families of German Ancestry,” by Carl Schlegel: