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Archives for August 20, 2021

Beer In Ads #3823: Rainiers Captured Near Zap

August 20, 2021 By Jay Brooks

Friday’s ad is for “Rainier Beer,” from 1975. This ad was made for the Seattle Brewing & Malting Co., who made Rainier Beer, and was later known as the Rainier Brewing Company of Seattle, Washington. This one features a herd of wild Rainier cans and bottles being wrangled and the tagline: “Rainiers Captured Near Zap, First Photos Show Mfr’s to be Beers.” What a wild and silly ad campaign, and very 1970s.

Filed Under: Art & Beer, Beers Tagged With: Advertising, History, Washington

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