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You are here: Home / Art & Beer / Beer In Ads #1264: Ski Lesson

Beer In Ads #1264: Ski Lesson

July 27, 2014 By Jay Brooks


Sunday’s ad is yet another one for Schlitz, this one from 1964. Wow, just look at that head. But it’s the actual ski lesson that sets the ad apart. “Point tips downhill. Bend knees. Go! Where? Straight to the nearest glass of Schlitz.”

Schlitz-1964-skiing

Filed Under: Art & Beer, Beers Tagged With: Advertising, History, Schlitz



Comments

  1. beerman49 says

    July 29, 2014 at 1:19 am

    Dried marshmallow cream head w/precisely drilled bubble holes -fake the effect any way you can. If, on the off chance that that was real beer slammed into a mug, the camera person f’d up the settings.

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