Tuesday’s ad is, I believe, one featuring King Gambrinus, entitled Biere Allary by Jean D’Ylen. I chose it because it was today in 1294 that Jan Primus, a.k.a. John I, Duke of Brabant, and possibly the inspiration for King Gambrinus died. The ad is from 1925 in France.

“This Jean D’ylen image is another example of how his teacher, Cappiello, influenced his work. This poster is a cartone — it is set onto cardboard and would have then been placed above a display of the beer or set somewhere as an advertising tool inside the store. It was never made into a full-sized poster.”

You can see more posters by D’Ylen at art.com.