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You are here: Home / Art & Beer / Beer In Ads #1014: No Wonder Dan Parker Needs Malt …

Beer In Ads #1014: No Wonder Dan Parker Needs Malt …

November 6, 2013 By Jay Brooks


Wednesday’s ad is our second ad for Froedtert Malt, or FroMalt, a Milwaukee maltster. They used to have at least three facilities and at least one closed in 2003, but I don’t know how many are left. This ad is from 1957. I’m not sure who Dan Parker is, but he looks like a very busy guy, and he looks like he could use a beer.

Fro-Malt-1957

Filed Under: Art & Beer, Beers Tagged With: Advertising, History, Malt



Comments

  1. zymot says

    November 8, 2013 at 9:36 am

    Why is Dan Parker, a construction worker, with a hard hat, at a construction site eating a sandwich and drinking beer?

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