Sunday’s ad is for Ductillite by the Wheeling Steel Company, from 1937. With all that skin showing, I imagine that was quite the racy ad for 1937. A pair of young lover at the beach is completing their “outing” by introducing a third to the party. Their ménage à trois includes a “handy can of beer,” which is made of tin from Wheeling Steel, of course.
Beer Can for Glass says
Just wanted to observe that this ad was only a couple of years after the official release of the first canned beer on January 24, 1935. It would have been interesting to see what beer was used in the ad, or if it was just a generic can.