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You are here: Home / Art & Beer / Beer In Ads #1954: After The Ride

Beer In Ads #1954: After The Ride

June 26, 2016 By Jay Brooks


Sunday’s ad is entitled After the Ride, and the illustration was done in 1953 by John Falter. It’s #85 in a series entitled “Home Life in America,” also known as the Beer Belongs series of ads that the United States Brewers Foundation ran from 1945 to 1956. In this ad, a family, or at least the young’uns, have come from riding their horses and are relaxing with beer. Unlike in our household, someone else is washing a horse, while the riders do nothing.

085. After the Ride by John Falter, 1953

Filed Under: Art & Beer, Beers, Just For Fun Tagged With: Advertising, History



Comments

  1. Gary Gillman says

    June 27, 2016 at 10:52 am

    It’s amazing how far people could get back then with such limited education, he must have had great natural abilities. (I’d like to think it can still happen). Impressive.

    Gary

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