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You are here: Home / Art & Beer / Beer In Ads #325: Schlitz, Cowboy Music

Beer In Ads #325: Schlitz, Cowboy Music

March 7, 2011 By Jay Brooks

ad-billboard
Monday’s ad is for Schlitz, from 1950, and is one of a series of three panels ads that Schlitz created through the 1940s and 50s using as captions for the panels, “I was curious …,” “I tasted it …,” “No wonder Schlitz is …” blah, blah, blah. This one shows a country musical group. The fiddle player/snger tries some Schlitz and then the whole band starts smiling and playing again.

Schlitz-music-1950

Filed Under: Art & Beer, Beers Tagged With: Advertising, History, Schlitz



Comments

  1. brian says

    March 8, 2011 at 5:04 am

    Why is there a hoe-down in the courtroom?

  2. beerman49 says

    March 10, 2011 at 12:46 am

    I can’t believe that Schlitz ever outsold Bud – but if that claim is true, is there a website that has brewery sales stats that go back to 1949-50?

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