Friday’s ad is for Ballantine Ale, from 1939 — their 100th anniversary. Sporting this ad copy. “It took 100 years to make Ballantine’s Ale as good as it is today.” And then there’s the beautiful oak panel background with the tasty illustration of the beer glass, bottle and can. But it’s the bottom text that really cracks me up. “Order Ballantine’s Ale the ‘Handy’ way.” I wonder if that ever worked, holding up three fingers and a circle (3 rings) to order a Ballantine Ale?
Christopher R. Mohr Sr. says
I live in Homeland California. Where can I buy Ballantine Ale in my locality? I have tried, in vain, to find it and Ballantine Ale just doesn’t seem to exist in southern Caluifornia anymore. I started drinking Ballantine Ale in 1956 in New York city. I moved to California in 1965 and discovered Ballantine India Ale. Eventually, Ballantine was taken off the shelves in supermarkets and liquor stores, but no one could seem to tell me why.
Please tell me how I can once again enjoy the best ale ever made.
Same here buddy – drank it back east
I have been ordering it from