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You are here: Home / Art & Beer / Beer In Ads #528: Mug-Carrying Gusto

Beer In Ads #528: Mug-Carrying Gusto

January 25, 2012 By Jay Brooks


Wednesday’s ad is for Schlitz, from 1966. It’s another of the “real gusto” series, this one showing a server in a white tuxedo carrying five mugs full of beer. Look closely at the foam. Does that look real to you?

66schlitz

Filed Under: Art & Beer, Beers Tagged With: Advertising, History, Schlitz



Comments

  1. beerman49 says

    January 27, 2012 at 11:30 pm

    The overhanging “suds” below the server’s left ear look like a marshmallow creme phallic symbol 🙂

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