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You are here: Home / Art & Beer / Beer In Ads #682: He Made The Frontier A Good Place To Eat

Beer In Ads #682: He Made The Frontier A Good Place To Eat

August 28, 2012 By Jay Brooks


Tuesday’s ad is for Budweiser, from 1948, another in their “Great Contributions to Good Taste” series. The image of this as I have is fairly small so it’s hard to make out the story. It appears to have something to do with a man named Fred Harvey and how he made food on the train a better experience for people. I’m not sure what the frontier has to do with that, because it seems to me if the train went there it was no longer the frontier exactly. My understanding of “frontier” is that it’s meant to describe the edge or just beyond a settled area. Once there was a train station and regular rail service that seems to me that it would now be a settled area.

Bud-1948-santafe

Filed Under: Art & Beer, Beers Tagged With: Advertising, Budweiser, History



Comments

  1. beerman49 says

    August 30, 2012 at 6:31 pm

    Oops – you put up the wrong ad!

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