Saturday’s ad is for Rheingold, from 1941. In the 1940s and 1950s, Rheingold recruited a number of prominent celebrities to do ads for them, all using the tagline: “My beer is Rheingold — the Dry beer!” In this ad, sportswriter Bill Corum, talks about how he slakes his “galloping thirst” with Rheingold Extra Dry.
![Rheingold-1941-bill-corum](https://farm5.staticflickr.com/4738/25575432098_84259954ea_b.jpg)