Wednesday’s ad is for Budweiser, from 1962. In this ad, part of series entitled “This calls for …,” in this case a “Hungry?” A man sits in front of a fireplace, nose deep in a glass of beer, holding the can in the other hand. In front of him is a big slab of ribeye steak on an indoor Hibachi grill. I can’t quite work out if he’s cooking the steak, or eating it right off the grill. It does look like it’s on a table, and probably not in a kitchen, so maybe. Although that is a lot of steak for one man. Until, of course, you remember this was when men were still manly men.
