Brookston Beer Bulletin

Jay R. Brooks on Beer

  • Home
  • About
  • Editorial
  • Birthdays
  • Art & Beer

Socialize

  • Dribbble
  • Email
  • Facebook
  • Flickr
  • GitHub
  • Instagram
  • LinkedIn
  • Pinterest
  • RSS
  • Twitter
  • YouTube
Powered by Head Quarters Built on WordPress
You are here: Home / Art & Beer / Beer In Ads #649: Rheingold Goes To The Dogs

Beer In Ads #649: Rheingold Goes To The Dogs

July 12, 2012 By Jay Brooks


Thursday’s ad is for Rheingold Beer, from 1954, featuring Miss Rheingold for that year, Adrienne Garrett, holding a small white yappy-looking dog (I confess I hate the idea of little purse dogs) though to be fair this one looks too big for Paris Hilton. In her other hand she holds two hat boxes. I remember when I was young women often travelled with enormous hatboxes and my mom and grandmothers having entire closets filled with them. What a strange time.

Rheingold-1954-westie

Filed Under: Art & Beer, Beers Tagged With: Advertising, History



Comments

  1. beerman49 says

    July 16, 2012 at 2:49 am

    Jay grew up in an area where such “formalities” were common; we who grew up in CA were spared that goofiness. I’m 63; that ad (like many others Jay’s posted) is quaint nostalgia.

    My critic side sees an “artistic license” paint job that was common in those days. Where’s her left arm (which should be somewhere around the dog’s midsection)? For sure, she’s not holding the dog up by its butt.

Find Something

Northern California Breweries

Please consider purchasing my latest book, California Breweries North, available from Amazon, or ask for it at your local bookstore.

Beer Bulletin Email

Enter your email address to receive daily digests:

Recent Comments

  • Susan Appel on Historic Beer Birthday: John Roehm
  • S. Pavelka on Beer Birthday: Rich Norgrove
  • Celebrating Texas History With Alamo Beer: An Iconic Taste Of The Lone Star State – SanctuaryBrewCo on Fictional Beer Brands
  • Neal Carey on Historic Beer Birthday: Anton Zahm
  • Experience The Taste Of Duff Beer: Limited-Edition Cans And Home Brewing Kits – SanctuaryBrewCo on Fictional Beer Brands

Recent Posts

  • Beer In Ads #4340: Miss Rheingold 1955 Raising The Flags February 2, 2023
  • Historic Beer Birthday: Anton Schwarz February 2, 2023
  • Beer Birthday: Luke Nicholas February 2, 2023
  • Historic Beer Birthday: Frank Senn February 2, 2023
  • Beer Birthday: Jamie Floyd February 2, 2023

Tag Cloud

Advertising Anheuser-Busch Announcements Bay Area Belgium Brewers Association Brewing Equipment Budweiser Business California Christmas Europe France Germany Guinness Health & Beer History Holidays Hops Humor Infographics Kegs Law Mainstream Coverage Miller Brewing Northern California Pabst Packaging Patent Pennsylvania Press Release Prohibitionists Rheingold San Francisco Schlitz Science Science of Brewing Sports Statistics The Netherlands UK Uncategorized United States Video Washington

The Sessions

session_logo_all_text_1500

Next Session: Dec. 7, 2018
#142: One More for the Road
Previous Sessions
  • #141: Future of Beer Blogging
  • #140: Pivo
  • #139: Beer & the Good Life
  • #138: The Good in Wood
  • #137: German Wheat
Archive, History & Hosting

Typology Tuesday

Typology-png
Next Typology:
On or Before March 29, 2016
#3: Irish-Style Dry Stout
Previous Typologies
  • #2: Bock Feb. 2016
  • #1: Barley Wine Jan. 2016
Archive & History

This month’s posts

February 2023
S M T W T F S
 1234
567891011
12131415161718
19202122232425
262728  
« Jan    

BBB Archives