Wednesday’s ad is all about circles and is for Schaefer beer in cans from 1959. Using imagery from the top of the can with round burgers, they make the case that because of their similar roundness, they should — and do, I should add — go great together. But check out this priceless bit of adspeak copy. “Nothing goes with burgers like Schaefer. The flavor’s something special … never sharp, never flat, a smooth round taste. That’s why folks say it’s — REAL BEER!”
first stater says
That’s the new Dogfish glass.
Aunt Bee says
I love the way the beer pours out of the hole made by the old school opener…
Schaefer is the one beer to have, when yer havin more then one!