Brookston Beer Bulletin

Jay R. Brooks on Beer

  • Home
  • About
  • Editorial
  • Birthdays
  • Art & Beer

Socialize

  • Dribbble
  • Email
  • Facebook
  • Flickr
  • GitHub
  • Instagram
  • LinkedIn
  • Pinterest
  • RSS
  • Twitter
  • YouTube

Powered by Genesis

You are here: Home / Beers / Politics & Big Beer Brands

Politics & Big Beer Brands

September 28, 2012 By Jay Brooks

politics-balloons
Here’s a curious piece of data, showing how which big beer brand you prefer may determine how likely you are to vote in the upcoming election and whether you lean more to the Democratic side of the aisle, or the Republican. The poll was conducted by Scarborough Research and the results written up in the National Journal as What Your Beer Says About Your Politics.

But it’s only the big brands that were tallied, the domestics and the most popular imports. The only one close to craft is Samuel Adams, who in most people’s mind, I think, is straddling both worlds right now. Even so, there are a few surprising results, at least to my mind. I would not have thought, for example, Samuel Adams drinkers would skew so heavily Republican. Maybe it’s the naked jingoism, the patriotic perception of the brand, I don’t know.

The other one that surprised me was that Heineken skewed so far on the Democratic side. I tend to think of Heineken as a brand that people who don’t know any better think is a high end, premium brand, in the same way bald, middle-aged men drive Corvettes to recapture their youth, not realizing it’s no longer the hip car it once was. But maybe that’s just my own bias. In any sort of polling, I rarely fall under the “typical” findings.

Take a look at the chart below and see what you think. Does it make sense to you?

beer-politics-2012
The chart is tough to see this small, but you can see it full size, or look at on the original National Journal post.

Filed Under: Beers, Just For Fun, Politics & Law Tagged With: Big Brewers, Imports, Statistics



Comments

  1. beerman49 says

    October 3, 2012 at 9:41 pm

    All that proves is that most folks of any political leaning wouldn’t know a good beer if it bit them in the ass. My beer geek friends & acquaintances tilt 90%+ democrat.

Find Something

Northern California Breweries

Please consider purchasing my latest book, California Breweries North, available from Amazon, or ask for it at your local bookstore.

Recent Comments

  • The Session #147: Downing pints when the world's about to end - Daft Eejit Brewing on The Sessions
  • Amanda Alderete on Beer Birthday: Jack McAuliffe
  • Aspies Forum on Beer In Ads #4932: Eichler’s Bock Beer Since Civil War Days
  • Return of the Session – Beer Search Party on The Sessions
  • John Harris on Beer Birthday: Fal Allen

Recent Posts

  • Beer In Ads #5008: “Bock,” Himself, Wants A Beer June 24, 2025
  • Historic Beer Birthday: Steve Harrison June 24, 2025
  • Historic Beer Birthday: Christian Schmidt June 24, 2025
  • Historic Beer Birthday: Hans Steyrer June 24, 2025
  • Beer In Ads #5007: Lucky Lager Bock Beer vs. Karate June 23, 2025

BBB Archives

Feedback

Head Quarter
This site is hosted and maintained by H25Q.dev. Any questions or comments for the webmaster can be directed here.
Go to mobile version