Beer In Ads #1200: Who Is The Ale Man?


Friday’s ad is for Ballantine Ale, from 1962. In an ad somewhat similar to the Blatz series, the “Ale Man” in the ad is a famous person, a well-known yachtsman of the time, William “Bill” Snaith, sailor of the Figaro III, which can be seen in the ad. Snaith was also, according to the copy, “a man with a thirst for a manlier brew.”

Ballantine-1962-william-smith

Comments

  1. Beerman49 says

    I remember that slogan well (more from radio/TV ads than from print media), from my earliest days in MD (starting 12/62). Ballantine sponsored the Senators, Yankees, & other sports teams then, but only their beer was sold at the ballparks.

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