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Wednesday’s ad is for Carling Black Label and it from 1960. Is it the glass that’s making the beer look somewhat odd, or something else? The tagline is interesting, “People try it … and they like it.” Isn’t that a bit too close to Alka-Seltzer’s famous “Try It, You’ll Like It” slogan that ran beginning in 1971?
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Interesting ad — published pretty close to Carling’s peak. Sales began to tail off a few years later — and they were more or less done another 10 years after that.