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You are here: Home / Art & Beer / Beer In Ads #1234: When Knights Were Bold

Beer In Ads #1234: When Knights Were Bold

June 26, 2014 By Jay Brooks


Thursday’s ad is for Anheuser-Busch, from 1945. A World War 2 ad, showing a modern soldier — a Sergeant First Class — in which he compares himself to a suit of armor, most likely while liberating a European castle. The tagline reads “When Knights were Bold .. they were not so Big.” I guess the big strapping enlisted man is taller than the knight would been, based on the armor’s size.

A-B-1945-knights

Filed Under: Art & Beer, Beers Tagged With: Advertising, Anheuser-Busch, Budweiser, History



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