Saturday’s ad is also for Schlitz, from 1904. The ad is part of a series from that time highlighting different aspects of the beer’s process, its healthfulness and other factors. In this one, the headline is “Beer Keeps One Well,” and in the text they note that brewer tend to be healthier than the general population. That was certainly true in the time of Cholera, but they go on to make some hilarious claims. Among brewers, according to the ad, you’ll find no “dyspeptics, nervous wrecks” or even any “wasted, fatless men.”