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You are here: Home / Art & Beer / Beer In Ads #1565: When Picnicking Gives You A Thirst For Beer …

Beer In Ads #1565: When Picnicking Gives You A Thirst For Beer …

May 24, 2015 By Jay Brooks


Sunday’s ad is another one for Falstaff, this one also from 1950s. In this ad, a well-dressed couple is having a waterside picnic. But they brought a fairly large, and undoubtedly heavy, red cooler filled with ice and Falstaff cans. But it’s all big smiles now as the man is opening a beer, but without watching what he’s doing, as if he was doing a magic trick.

Falstaff-magad7

Filed Under: Art & Beer, Beers Tagged With: Advertising, Falstaff, History



Comments

  1. Beerman49 says

    May 26, 2015 at 10:56 pm

    He carried the beer, she the food (so they coould hold hands walking to the site) – but I can’t imagine anyone going to a picnic dressed like that! Sure as hell didn’t happen where I grew up in central CA – everyone was in shorts or clam-diggers (for you youngstas, those were knee-length & relatively tight-fitting pants) unless they were super sun-sensitive.

  2. Rory says

    May 27, 2015 at 8:12 am

    I have a cooler identical to that. I bout it at the Alameda antique fair some years back.

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