Thursday’s ad is for Schlitz, from 1941. This ad was presumably from the months before America entered World War 2, when life was still relatively normal. A time when the “thoughtful wife” has Schlitz waiting for her husband when he arrived home from “a day’s hard work.” For some reason she left the icebox door wide open, letting all the cold air out and warming up the beer, not to mention all of the food in there.