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You are here: Home / Art & Beer / Beer In Ads #1672: Menu Foresight

Beer In Ads #1672: Menu Foresight

September 8, 2015 By Jay Brooks


Tuesday’s ad is another one for Schlitz, from 1946. Old or young, smart women apparently put bottles of Schlitz in baskets to buy at the grocery store. That, apparently, is “menu foresight.” But I love this bit of wisdom. “Serving Schlitz to your guests is like bringing out your best linen or silver — it says ‘Nothing’s too good for our friends!'”

Schlitz-1946-menu-foresight

Filed Under: Art & Beer, Beers Tagged With: Advertising, History, Schlitz



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