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You are here: Home / Art & Beer / Beer In Ads #2643: Football Time With Ballantine’s Brewer’s Gold

Beer In Ads #2643: Football Time With Ballantine’s Brewer’s Gold

May 17, 2018 By Jay Brooks


Thursday’s ad is for is by Ballantine Ale, from 1957. In the 1950s, Ballantine advertised the hop variety “Brewer’s Gold” as “a rare strain of choice hops” and even registered it as a trade-mark, although Brewers Gold is widely available today. In this ad, two couples are meeting at a local tavern after attending a college footbll game at “State.” One couple arrived early and is already working on their first Ballantine Ale.

Ballantine-1957-state

The other scan of the ad is clearer, but this one shows a little bit more of the right edge of the ad.

Ballantine-1957-game-time

Filed Under: Art & Beer, Beers Tagged With: Advertising, Ballantine, History



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