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You are here: Home / Art & Beer / Beer In Ads #2772: You Can’t Beat It

Beer In Ads #2772: You Can’t Beat It

September 23, 2018 By Jay Brooks


Sunday’s ad is for Schaefer Beer, “first produced in New York City during 1842 by the F. & M. Schaefer Brewing Company.” This ad, from 1947, features a very enthusiastic Thanksgiving dinner. I say that because I’ve never even heard of a Thanksgiving dinner where people dress up as pilgrims with little pilgrim hats. She’s also carrying a tray of beer that also has on it a turkey centerpiece with toothpicks holding cut-up hot dog pieces. Yum. Of course, maybe they’re turkey dogs?

Schaefer-1947-thanksgiving

Filed Under: Art & Beer, Beers Tagged With: Advertising, History, Schaefer



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