Monday’s ad is for Hamm’s, from 1950. The Hamm’s bottles in the ad don’t look like any I’ve seen before, and I have to wonder if PBR was unhappy that Hamm’s used a red ribbon on the label. I love the tagline. “So Light … So Smooth … So Mellow.”
Jay R. Brooks on Beer
I’m 5+ yrs older than J, but I don’t remember ever seeing that label. So – was Pabst one of the 1st to file a trademark infringement suit (which McDonald’s made famous & abused to screw small businesses who had “Mc” in their names)?