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You are here: Home / Art & Beer / Beer In Ads #640: Rheingold Goes For A Ride

Beer In Ads #640: Rheingold Goes For A Ride

June 29, 2012 By Jay Brooks


Friday’s ad concludes our week of Rheingold Beer ads, this one from 1956, featuring Miss Rheingold from that year Hillie Merritt. Standing in front of a colorful garden, she’s about to get on a bicycle built for two. I wonder who the second person is?

Rheingold-1956-bike

Filed Under: Art & Beer, Beers Tagged With: Advertising, History



Comments

  1. beerman49 says

    July 5, 2012 at 1:25 pm

    How the hell could she ride the bike in that long dress, even tho the bike looks to be a girls’ frame?

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