Monday’s ad, since it’s the first one I’ve posted since Spring began on Saturday, is all about getting out and working on your lawn and garden … with a beer, of course. A lawnmower beer, perhaps? Though it looks like a pretty old lawnmower. It’s for Burgie, brewed by Burgermeister Brewery of San Francisco, California. It’s about as green an ad as I can imagine. I’m not sure of the date, though it was probably before 1972, when the brewery was bought by Falstaff from Chicago’s Meister Brau (who owned it at that time). Eventually, the brewery closed around 1979.
Ad is from the late 1950’s. No pull tab — and the can design is before Schlitz bought them in 1963.
Terrific ad. Very cool.
If Jay can find some of the old “Burgie Guy” cartoon ads from the late 50’s/early 60’s), that would be great – ditto for Falstaff’s Old Pro from the same period & National Boh’s cartoon crab (I think) from the 60’s.
I have a framed copy of this in my beer room. Love those ads, especially Burgie stuff.