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Jay R. Brooks on Beer

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Beer Birthday: Dave McLean

September 22, 2026 By Jay Brooks 3 Comments

admiral-maltings

Today is Dave McLean’s 57th birthday. Dave was the founder of Magnolia Pub & Brewery, the gastropub on Haight Street in San Francisco, along with the production brewery known as the Smokestack in the Dogpatch neighborhood of the city. He is a tireless champion of craft beer in the Bay Area, having worked on Slow Food Nation, The Eat Real Festival and SF Beer Week, among much else. He more recently co-founded Admiral Maltings along with Ron Silberstein and Curtis Davenport. More recently he’s opened a new brewery, Hidden Splendor, in Richmond. Join me in wishing Dave a very happy birthday.

Craig Cauwels (from Schooner’s) and Sam Calagione (from Dogfish Head) stopping by to see Dave at the Double IPA Festival at the Bistro a couple of years ago.
A sextet from San Francisco at GABF 2008. From left: Adrienne McMullem, with 21st Amendment, Ben Spencer, from Magnolia, Sean Paxton, the homebrew chef, Ben’s wife, Shaun O’Sullivan, from 21st Amendment, and Dave.
Dave and me at the end of a very long, but satisfying, day at the first Slow Food Nation event several years ago in San Francisco.
Me, Dave, and Shaun O’Sullivan saying goodbye to Anchor Brewing at their tap room shortly before they closed.
Walking the floor at GABF in 2002.
Food and beer mixed happily and deliciously at the Slow Beer Festival 2008, as evidenced here by Ian Marks (from Hog Island Oyster Co.), Taylor Boetticher (from the Fatted Calf), Dave, John Tucci (from Gordon Biersch San Francisco) and Shaun O’Sullivan (from 21st Amendment).

Filed Under: Birthdays Tagged With: California, Northern California, San Francisco

Beer Birthday: Justin Crossley

September 19, 2026 By Jay Brooks 14 Comments

bn-grenade
Today is the 49th birthday of Justin Crossley, the man behind the mic at The Brewing Network, one of the industry’s best voices. He’s an avid homebrewer and talker, a deadly combination, especially on radio. He also filmed Porter’s Porter Day a couple of years ago and it will fun to see the result of that project. Of course, he’s also opened the Hop Grenade, the next piece of the growing Brewing Network empire. He recently took a working camper van trip around the country, which lasted a year. Join me in wishing Justin a very happy birthday.

Justin and me showing off our injured fingers at the last Marin Breastfest held at Marin Brewing.
Justin all thumbs at Stone Brewing during the CBC Reception in 2008.
With Michael Ferguson, from BJ’s, at Oakland’s Linden Street Brewery during the AHA convention a couple of years ago.
Okay, what’s with the thumbs? About to do a broadcast from GABF in 2007.

Filed Under: Birthdays, Just For Fun Tagged With: Beer Radio, California, Northern California, Podcasting, San Francisco

Beer Birthday: Nico Freccia

September 10, 2026 By Jay Brooks

21st-amend-sm
Today is Nico Freccia’s 62nd birthday. Nico was the co-founder of 21st Amendment Brewery & Restaurant. Nico also used to write for the Celebrator, too. His most recent title with 21st Amendment was “Chief Watermelon Officer,” but unfortunately the brewery closed last year and he’s moved on to pursue other opportunities. Join me in wishing Nico a very happy birthday.

Shaun and Nico at their 21st Anniversary party a couple of years ago.
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Nico (center) with his 21st Amendment partner Shaun and a disgruntled knife-wielding maniac employee at their 6th anniversary picnic and party.
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Shaun O’Sullivan and Dave Keene with Nico at 21A’s can release party held at the Toronado.
Greg Koch with Nico Freccia, from 21st Amendment
With Greg Koch, from Stone Brewing, at Falling Rock during GABF in 2009.
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Adrienne McMullen with Nico and, presumably, a volunteer, all sporting their watermelon wheat chapeaus at the Alaska Barleywine Festival several Januarys ago.

Filed Under: Birthdays Tagged With: California, San Francisco

Beer Birthday: Jim Woods

August 29, 2026 By Jay Brooks

Today is maybe the 45th birthday of Jim Woods, founder of MateVeza, an organic brewer headquartered in San Francisco. I first met Jim when we were classmates at U.C. Davis for the brewing short course before he launched his unique business. All Jim’s beers are made with Yerba Mate, a South American herb that’s similar to tea. Technically, it’s part of the holly family, but contains caffeine and the leaves are used like tea. It works surprisingly well as a spice in beer. Several years ago now, Jim opened the Cervecería de MateVeza, a small brewpub in San Francisco, right next to a corner of Dolores Park. Rebranded as Woods Beer, there are now five locations in San Francisco and Oakland. Jim also puts on the Beerunch one morning (usually a Sunday) during SF Beer Week, the last few years at the Public House at the Giants’ stadium. Join me in wishing Jim a very happy birthday.

Me and Jim at one of the opening galas for SF Beer Week.
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Jim at the Cervecería de MateVeza in San Francisco.
Jim Woods, host of the Beerunch
Jim at his Beerunch during SF Beer Week in 2010.
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Jim and Matt Coelho at GABF 2008.
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Jim at his Beerunch in 2011.

Filed Under: Birthdays Tagged With: California, San Francisco

Beer Birthday: Pete Slosberg

August 26, 2026 By Jay Brooks

Today is my good friend Pete Slosberg’s 76th birthday . Pete is, of course, best known for Pete’s Wicked Ales. After that he toyed with the idea of making barbecue but decided instead to make some incredible chocolates and had a small company, Cocoa Pete’s. A few years ago, I traveled to South America with Pete (where we took to calling him “El Pete“), where we both spoke and judged beer at a beer conference/competition in Argentina, the South Beer Cup, and then flew to Brazil to attend a pair of beer dinners Stephen Beaumont was hosting and for a while he was working on Mavericks, a newish line of canned session beers, along with Half Moon Bay Brewing, but is now doing some occasional consulting and doing a lot of traveling with his wife Amy looking for the next adventure … or sour beer. Join me wishing Pete a very happy birthday!

Pete and me at Drie Fonteinen for his 72nd birthday celebration.
Pete, Johan Van Dyck (from Seef Beer), and me at City Beer.
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This was taken the first time I met Pete, over twenty-five years ago at the KQED Beer and Food Festival in San Francisco, when I was more or less still a civilian. It was after I’d written my first book on beer, but before I started working as the beer buyer for BevMo.
Pete & Amy Slosberg with Shaun O'Sullivan
Pete with his wife Amy and Shaun O’Sullivan, from 21st Amendment, at one of Sean Paxton’s beer dinners during SF Beer Week several years ago.
Pete Slosberg, helping out for the day, shows off a finished bottle
Working the bottling line at Russian River Brewing, with a bottle of Consecration.
Matt Bonney, Stephen Beaumont, Sean Paxton, Pete Slosberg & Rick Sellers
Matt Bonney, from Brouwer’s, Stephen Beaumont, Sean Paxton, Pete and Rick Sellers, then from Odonata at the Bistro Double IPA Festival.
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Pete with his wife Amy and Celebrator publisher Tom Dalldorf at one of Bruce Paton’s beer dinners at the Cathedral Hill Hotel in February 2006.
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Martin Boan, who organized and ran the South Beer Cup, with Pete in Buenos Aires.
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Pete, with Edu Passarelli (owner of Melograno), Stephen Beaumont and me after a beer dinner at Edu’s place in Sao Paulo.

Filed Under: Birthdays Tagged With: Bay Area, California, San Francisco

Beer Birthday: Jen Garris

August 17, 2026 By Jay Brooks

Originally a sculptor, Jen Garris, has been involved in San Francisco’s beer scene as long as anyone I know. She’s worked for Magnolia and New Belgium, as well as many others in the Bay Area. A few years ago she opened the Pi Bar in San Francisco, along with boyfriend Rich Rosen, who also co-owns Chenery Park. I absolutely love Pi’s white bacon pizza. More recently, they opened Bel, a Belgian-themed bar/restaurant on Mission St. in Bernal Heights, but also closed Pi Bar thanks at least in part to the Covid lockdowns. Today is Jen’s 29th or so birthday. Join me in wishing her a very happy birthday.

Jen and Matt Salie, then from Big Sky Brewing, at the 18th Celebrator Anniversary Party.
Looking lovely at the Anchor Christmas Party in 2006.
Jen and Brian Hunt at the Urthel Beer Dinner.
Jen illustrates again how easy it is to be featured on the Bulletin.

Filed Under: Birthdays, Just For Fun Tagged With: California, San Francisco

Beer Birthday: Mark Carpenter

August 13, 2026 By Jay Brooks

Today is Mark Carpenter’s 83rd birthday. Mark had been the head brewer at Anchor since 1971 and was responsible for much of their success over the years. Not too long ago, he celebrated his 40th anniversary at Anchor, and he began stepping back from his day-to-day duties, a process which took several years, but now he is officially retired, although happily I still see Mark from time to time around the neighborhood. He’s a terrific person and one of the nicest people I know. Join me in wishing Mark a very happy birthday.

Me and Mark at the Anchor Christmas party a few years ago.
Dave Suurballe with Mark at Anchor several years ago.
Fritz Maytag, John Dannerbeck, and Mark behind the bat at the annual Anchor Xmas Party in 2009.
At the Anchor Taproom for a farewell party the day before it closed down, with me, Mark, Ron Silbertsein (from Admiral Malting), and Jeremy Marshall (from Lagunitas).
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Mark, Herlinda Heras and me (I’m holding the third glass) toasting our friend Glenn Payne, who passed away in late 2015.
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Mark showing off a new release, Brekle’s Brown.

Filed Under: Birthdays Tagged With: California, San Francisco

Beer Birthday: Dave Keene

August 13, 2026 By Jay Brooks

Today is the 71st birthday of Dave Keene. Dave, of course, owned the best beer bar in San Francisco, the Toronado, which has been around for over 30 years. Dave is one of the great figures in the San Francisco beer scene and also one of my favorite Washoe partners, and we’ve had some monumental games and vanquished many fine players — you know who you are! Join me in wishing Dave a very happy birthday.

Suurballe and Dave at GABF in 2002.
Dave and Jen with my kids at the Toronado when they were little.
Me, Dave and Natalie Cilurzo at one of the SF Beer Week opening galas.
Bonney and Dave at a beer dinner at the Toronado.
Peter Bouckaert & Dave Keene
Peter Bouchaert, brewmaster at New Belgium Brewing, with Dave at one of Beer Chef Bruce Paton’s beer dinners.
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Outside the Toronado for their 20th anniversary, Dave bookended by fellow publicans Don Younger (from the Horse Brass in Portland) and Chris Black (from the Falling Rock in Denver).
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At a beer release party for Brother Dave’s Triple. From left: Fal Allen, Mark Cabrera, Dave Gatlin (head brewer at AVBC) , Me and Dave.
Dave Keene & Tomme Arthur after a night of Washoes
Dave and Tomme Arthur, from the Lost Abbey, after a night of Washoes during SF Beer Week several years ago.
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Dave Keene and me at the Summit Hop Festival held at Drake’s Brewing several years ago.
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Dave with Vinnie Cilurzo, from Russian River Brewing, a few years ago at the “Toronado 25th Anniversary Dinner and Blending Session.”
In the back room at the Toronado, Dave, Alec Moss and me, at Alec’s 70th birthday party a few years ago.

Filed Under: Birthdays, Just For Fun Tagged With: Bars, California, San Francisco

Beer Birthday: Dave Suurballe

August 6, 2026 By Jay Brooks

toronado
Today is the 77th birthday of Dave Suurballe. Dave was a fixture in the San Francisco homebrewing and brewing community, being the president of his homebrew club and the former GM of the Toronado. Recently he was working at the Pi Bar, and then he returned once more at the Toronado to help out Dave Keene there. Unfortunately, he’s now again retired, but I want to continue to raise a toast each year on his birthday for no better reason then I know it annoys him. That’s just the kind of friend I am. Dave is one of my favorite people — and a kindred curmudgeon. So make sure you join me in wishing Dave a very happy birthday.

Me and Dave at an outdoor event at the Toronado during Covid in 2021.
Dave with Dave Keene, owner of the Toronado, at GABF in 2002.
Dave with Mark Carpenter, head brewer at Anchor Brewing at a party Anchor through to celebrate the Toronado’s 20th anniversary.
Dave with his wife Honoria and Jen Garris and Rich Rosen, co-owners of the Pi Bar, at the Toronado’s Belgian Beer Lunch in 2008.
Nice photo by Mike Condie taken several years ago at the Boonville Beer Festival, with Terence Sullivan, W. Dan Houck, Dave and me. Good times.

Filed Under: Birthdays, Just For Fun Tagged With: California, San Francisco

Beer In Ads #5302: Jacob Geiss Bock Beer

July 26, 2026 By Jay Brooks

Two years ago I decided to concentrate on Bock ads for awhile. Bock, of course, may have originated in Germany, in the town of Einbeck. Because many 19th century American breweries were founded by German immigrants, they offered a bock at certain times of the year, be it Spring, Easter, Lent, Christmas, or what have you. In a sense they were some of the first seasonal beers. “The style was later adopted in Bavaria by Munich brewers in the 17th century. Due to their Bavarian accent, citizens of Munich pronounced ‘Einbeck’ as ‘ein Bock’ (a billy goat), and thus the beer became known as ‘Bock.’ A goat often appears on bottle labels.” And presumably because they were special releases, many breweries went all out promoting them with beautiful artwork on posters and other advertising. With Spring approaching, there are so many great examples that I’m going to post two a day for a few months.

Sunday’s ad was created for Jacob Geiss Bock Beer, which was published in 1855. This poster was made for the Jacob Geiss Brewery, which was founded in 1855 in Marysville, California. The lithograph was designed by Charles C. Kuchel of 176 Clay Street, San Francisco, and printed by Britton & Rey.

Filed Under: Art & Beer, Beers, Breweries, Just For Fun Tagged With: Advertising, Bock, California, History, San Francisco

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