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Beer In Ads #68: Schlitz Pop Top Holiday

by Jay Brooks on March 18, 2010 · 1 comment

in Art & Beer,Beers

ad-billboard
Thursday’s ad is for Schlitz, when they introduced their version of the pop top can, which I talked about yesterday in my post John Updike’s Paean to the Beer Can. The ad is also from 1964, when by then nearly 75% of American brewers had some version of the pull-tab.

schlitz-beer-ad-1964

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{ 1 comment… read it below or add one }

1 Mr. Nuts March 21, 2010 at 9:39 am

Nice hat.

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