Jay R. Brooks on Beer
Sunday’s ad is for “Hamm’s,” from the 1930s. This ad was made for Hamm’s Brewing, which was founded in 1865 by Theodore Hamm in St. Paul, Minnesota. At its peak, it was the 5th largest brewery in America, and operated facilities in five cities, including San Francisco, L.A., Baltimore and Houston, in addition to the original brewery in Minnesota. This one features a billboard with a couple having a picnic, with the tagline: “Hamm’s Beer it’s smooth and mellow”
Friday’s ad is for “Hamm’s,” from the 1930s. This ad was made for Hamm’s Brewing, which was founded in 1865 by Theodore Hamm in St. Paul, Minnesota. At its peak, it was the 5th largest brewery in America, and operated facilities in five cities, including San Francisco, L.A., Baltimore and Houston, in addition to the original brewery in Minnesota. This one features a billboard with a beer being poured into a glass, with the tagline: “fully aged … Hamm’s Preferred Stock Beer!”
Friday’s ad is for “Hamm’s,” from 1967. This ad was made for Hamm’s Brewing, which was founded in 1865 by Theodore Hamm in St. Paul, Minnesota. At its peak, it was the 5th largest brewery in America, and operated facilities in five cities, including San Francisco, L.A., Baltimore and Houston, in addition to the original brewery in Minnesota. This one features an unsee hand holding an overflowing mug of beer in front of a winter lake scene, with the tagline: “Freshness … that’s Hamm’s!”
Thursday’s ad is for “Hamm’s,” from 1965. This ad was made for Hamm’s Brewing, which was founded in 1865 by Theodore Hamm in St. Paul, Minnesota. At its peak, it was the 5th largest brewery in America, and operated facilities in five cities, including San Francisco, L.A., Baltimore and Houston, in addition to the original brewery in Minnesota. This one features an overflowing mug of beer with a bottle next to it with a mirror ball on top of it, and naturally the image reflected on it is a lake scene, with the tagline: “Bursting with freshness … that’s Hamm’s!!”
Wedesday’s ad is for “Hamm’s,” from 1954. This ad was made for Hamm’s Brewing, which was founded in 1865 by Theodore Hamm in St. Paul, Minnesota. At its peak, it was the 5th largest brewery in America, and operated facilities in five cities, including San Francisco, L.A., Baltimore and Houston, in addition to the original brewery in Minnesota. This one features a beer being poured into a glass and “m-m-m-Hamms!” written over the pour. Then there’s the requisite lake scene background, with the tagline: “Holiday Refreshment! from the land of sky blue waters … Hamm’s the beer refreshing … refreshing as the land is comes from!”
Tuesday’s ad is for “Hamm’s,” from 1965. This ad was made for Hamm’s Brewing, which was founded in 1865 by Theodore Hamm in St. Paul, Minnesota. At its peak, it was the 5th largest brewery in America, and operated facilities in five cities, including San Francisco, L.A., Baltimore and Houston, in addition to the original brewery in Minnesota. This one features a man surfing a big wave with an enormous mug of beer in the foreground, with the tagline: “Taste the freshness!”
Monday’s ad is for “Hamm’s,” from 1965. This ad was made for Hamm’s Brewing, which was founded in 1865 by Theodore Hamm in St. Paul, Minnesota. At its peak, it was the 5th largest brewery in America, and operated facilities in five cities, including San Francisco, L.A., Baltimore and Houston, in addition to the original brewery in Minnesota. This one features two glasses, one with a picture of a canoe on a lake and another with a Hamm’s beer in it, with the tagline: “The picture of freshness.”
Sunday’s ad is for “Hamm’s,” from 1967. This ad was made for Hamm’s Brewing, which was founded in 1865 by Theodore Hamm in St. Paul, Minnesota. At its peak, it was the 5th largest brewery in America, and operated facilities in five cities, including San Francisco, L.A., Baltimore and Houston, in addition to the original brewery in Minnesota. This one features a flock of Canadian Geese fly over a lake, with the tagline: “You can see the bigness. Feel the freshness. And in Hamm’s Beer you can taste it. The big fresh taste. Refreshing as the land of sky blue waters.”
Saturday’s ad is for “Hamm’s,” from 1957. This ad was made for Hamm’s Brewing, which was founded in 1865 by Theodore Hamm in St. Paul, Minnesota. At its peak, it was the 5th largest brewery in America, and operated facilities in five cities, including San Francisco, L.A., Baltimore and Houston, in addition to the original brewery in Minnesota. This one features a flock of Canadian Geese fly over a lake, with the tagline: “You can see the bigness. Feel the freshness. And in Hamm’s Beer you can taste it. The big fresh taste. Refreshing as the land of sky blue waters.”
Friday’s ad is for “Hamm’s,” from 1947. This ad was made for Hamm’s Brewing, which was founded in 1865 by Theodore Hamm in St. Paul, Minnesota. At its peak, it was the 5th largest brewery in America, and operated facilities in five cities, including San Francisco, L.A., Baltimore and Houston, in addition to the original brewery in Minnesota. This one features an unseen hand filling a tray wit mugs and Hamm’s Preferred Stock from a second-story window looking down on the scene of a backyard barbecue below, with the tagline: “Preferred … for mellow moments.”
