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You are here: Home / Art & Beer / Beer In Ads #1254: The Talk Of The Town

Beer In Ads #1254: The Talk Of The Town

July 16, 2014 By Jay Brooks


Wednesday’s ad is for Knickerbocker Beer, from 1952. It’s hard to believe that even in 1952 you could advertise a beer with guy that looked like such a dandy. Not to mention the beer was “Extra light … frosty-dry … less ‘filling,’ too!” What exactly is “frosty-dry?”

knickerbocker-1952-talk-o-town

Filed Under: Art & Beer, Beers Tagged With: Advertising, History, New York



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