Friday’s ad is for Gretz Beer, from 1951. This is from a series of billboard ads from the same year I stumbled upon, though I’m sure the originals in color are more spectacular. In this Gretz ad, they’re advertising it as “a better beer naturally.” I wonder what they meant by that? There;s a clue in this wonderful sentiment that ends the ad. “Made the old-fashioned way — slowly — naturally.” I guess every other brewery was making their beer a completely different, and unnatural, way. Oh, and fast, too.
Gary Gillman says
Jay no doubt they meant the beer was aged longer than the norm in this period.
Gary
Gary Gillman says
Actually, I think I found the final answer to the natural question: the beer wasn’t artificially carbonated(sees mother period ad in this piece):
http://hiddencityphila.org/2012/06/whats-up-with-the-gretz-brewery/
That smokestack really speaks to a by-gone era, doesn’t it? Good to see the Gretz family still involved in the beer business albeit a different branch from brewing.
Gary