Saturday’s ad is for Guinness, from 1952. While the best known Guinness ads were undoubtedly the ones created by John Gilroy, Guinness had other creative ads throughout the same period and afterward, too, which are often overlooked. In this ad, the “Guinness Guide to Guinness,” seven different ways to drink Guinness are illustrated, each with a short description about them. It’s so meta.

I wonder if, 65 yrs later, anyone would even think of drinking one of those concoctions unless a retro-themed bar were to promote such a thing for a 1-7 day period. 🙂