Brookston Beer Bulletin

Jay R. Brooks on Beer

  • Home
  • About
  • Editorial
  • Birthdays
  • Art & Beer

Socialize

  • Dribbble
  • Email
  • Facebook
  • Flickr
  • GitHub
  • Instagram
  • LinkedIn
  • Pinterest
  • RSS
  • Twitter
  • YouTube

Powered by Genesis

You are here: Home / Art & Beer / Beer In Ads #2565: My Beer Is Rheingold Says Maurice Evans

Beer In Ads #2565: My Beer Is Rheingold Says Maurice Evans

February 28, 2018 By Jay Brooks


Wednesday’s ad is for Rheingold, from 1953. In the 1940s and 1950s, Rheingold recruited a number of prominent celebrities to do ads for them, all using the tagline: “My beer is Rheingold — the Dry beer!” In this ad, it features English-born British-American actor of Welsh descent Maurice Evans. He was “noted for his interpretations of Shakespearean characters. His best-known screen roles are probably Dr. Zaius in Planet of the Apes and as Samantha Stephens’s father Maurice in Bewitched.” In this ad, Evans brings up the idea that “you can tell a lot about a person by his pets” but he’d rather be judged by his favorite beer, which unsurprisingly was Rheingold Extra Dry.

Rheingold-1953-maurice-evans

Filed Under: Art & Beer, Beers Tagged With: Advertising, Celebrities, History, Rheingold



Find Something

Northern California Breweries

Please consider purchasing my latest book, California Breweries North, available from Amazon, or ask for it at your local bookstore.

Recent Comments

  • Steve "Pudgy" De Rose on Beer Birthday: Pete Slosberg
  • Paul Finch on Beer Birthday: Dann Paquette
  • Steve 'Pudgy' De Rose on Historic Beer Birthday: Louis Hudepohl
  • Steve 'Pudgy' De Rose on Historic Beer Birthday: Sharon Vaughn
  • Paul Gatza on Beer Birthday: Paul Gatza

Recent Posts

  • Beer Birthday: Will Kemper September 15, 2025
  • Historic Beer Birthday: John H. Meyer September 15, 2025
  • Beer Birthday: Lars Larson September 15, 2025
  • Beer In Ads #5078: Cal’s Going!! Going!! September 14, 2025
  • Beer Birthday: Steve McDaniel September 14, 2025

BBB Archives

Feedback

Head Quarter
This site is hosted and maintained by H25Q.dev. Any questions or comments for the webmaster can be directed here.
Go to mobile version