Friday’s ad is another one for Schlitz, this time from 1951. Want to get your man off the couch watching the baseball game? Ply him off the Lazyboy by waving a bottle of beer at him. “When there’s Schlitz in the picture, even a domestic chore becomes an attractive proposition.” So at least there’s nothing sexist about this ad.
The dishes already are done – all she wants is for him to dry them off & put them away! Would’ve been much better if most dishes were in a sink of soapy water & only 1 or 2 smaller items in the rack. It is sexist, as she’s done the hard part, & air’s already done half the drying!