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You are here: Home / Art & Beer / Beer In Ads #1525: Beer Keeps One Well

Beer In Ads #1525: Beer Keeps One Well

April 14, 2015 By Jay Brooks


Tuesday’s ad is for Schlitz, from 1904. The ad is all text, apart from a small logo in the corner. It’s just a notice that drinking beer will keep you healthy, expressed in the headline as “Beer Keeps One Well.” But wait, there’s more. “It is a noticeable fact that those who brew beer, and who drink what they want of it, are usually healthy men.” But I love tis statement. “The malt and the hops are nerve foods.” Nerve foods?

Schlitz-1904-beer-keeps-one-well

Filed Under: Art & Beer, Beers Tagged With: Advertising, History, Schlitz



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