Saturday’s ad is for Labatt’s, from 1956. “Confused by a crazy canvas?” Yes, modern art is tough to understand, isn’t that hilarious. Of course, in the 1950s, there was a lot of modern art that challenged notions of what it meant to be art, so it was a pretty easy target for the beer drinking demographic, I would imagine.
That was the only beer my wife’s parents drank. Of course ” 50 ” is a shadow of it’s former self now like all of Labatt’s beer.
I just had one in Montreal. It seemed much like the ad described… You can get it here and there on draft in Toronto and it is quite good, the best of the old-time beers IMO.
Gary