Wednesday’s ad is for Pabst Blue Ribbon, from 1952. Part of Pabst’s long-running “What’ll You Have” series with the tagline spelled out on a checkers board. But at the bottom there’s a more interesting tagline. “Satisfy Your Thirst For Better Beer!”
Beer In Ads #1694: Pabst Checkers
In 1952 the Republican nominee for Vice President, Richard Nixon, gave his famous “Checkers” speech defending his family from allegations that they had received inappropriate gifts from campaign donors. It’s an interesting coincidence, I think.