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You are here: Home / Art & Beer / Beer In Ads #2135: Damsleth’s Julöl

Beer In Ads #2135: Damsleth’s Julöl

December 24, 2016 By Jay Brooks


Saturday’s holiday ad is for a Norwegian beer, from 1940. It was created by well-known Norwegian cartoonist, illustrator and ad-man Harald Damsleth. It depicts a young girl flying in a red boat filled with at least five kegs and two dragon’s heads at either end. The word “Julöl” is in the snow below, and the “J” is a broom. Maybe it’s from some Norwegian folktale I’m unfamiliar with, but it looks like it’s from an odd dream. Although the girls is smiling, and there are birds flitting about nearby, so it can’t be all bad.

juleol-plakat-1940

Filed Under: Art & Beer, Beers Tagged With: Advertising, Christmas, History, Holidays, Norway



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