Brookston Beer Bulletin

Jay R. Brooks on Beer

  • Home
  • About
  • Editorial
  • Birthdays
  • Art & Beer

Socialize

  • Dribbble
  • Email
  • Facebook
  • Flickr
  • GitHub
  • Instagram
  • LinkedIn
  • Pinterest
  • RSS
  • Twitter
  • YouTube

Powered by Genesis

You are here: Home / Art & Beer / Beer In Ads #2316: Be Light-Hearted, Farmers

Beer In Ads #2316: Be Light-Hearted, Farmers

June 23, 2017 By Jay Brooks


Friday’s ad is for Carling’s Red Cap Ale, from 1952. In this ad, part of another series featuring the tagline “Be Light-Hearted!,” a farming couple is toasting with two glasses of beer. They’ve apparently just come from working out in the field, and I think they really needed a beer.

Carling-1952-be-light-farming

Filed Under: Art & Beer, Beers Tagged With: Advertising, Carling, History



Find Something

Northern California Breweries

Please consider purchasing my latest book, California Breweries North, available from Amazon, or ask for it at your local bookstore.

Recent Comments

  • Jay Brooks on Beer Birthday: Bill Owens
  • Steve 'Pudgy' De Rose on Beer Birthday: Charles Finkel
  • Steve 'Pudgy' De Rose on Beer Birthday: Bill Owens
  • Steve "Pudgy" De Rose on Beer Birthday: Pete Slosberg
  • Paul Finch on Beer Birthday: Dann Paquette

Recent Posts

  • Historic Beer Birthday: Theodore Hamm October 14, 2025
  • Historic Beer Birthday: John Molson Jr. October 14, 2025
  • Beer Birthday: Jason Alström October 14, 2025
  • Historic Beer Birthday: William Penn October 14, 2025
  • Beer Birthday: Kim Jordan October 14, 2025

BBB Archives

Feedback

Head Quarter
This site is hosted and maintained by H25Q.dev. Any questions or comments for the webmaster can be directed here.
Go to mobile version