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You are here: Home / Art & Beer / Beer In Ads #2316: Be Light-Hearted, Farmers

Beer In Ads #2316: Be Light-Hearted, Farmers

June 23, 2017 By Jay Brooks


Friday’s ad is for Carling’s Red Cap Ale, from 1952. In this ad, part of another series featuring the tagline “Be Light-Hearted!,” a farming couple is toasting with two glasses of beer. They’ve apparently just come from working out in the field, and I think they really needed a beer.

Carling-1952-be-light-farming

Filed Under: Art & Beer, Beers Tagged With: Advertising, Carling, History



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