Brookston Beer Bulletin

Jay R. Brooks on Beer

  • Home
  • About
  • Editorial
  • Birthdays
  • Art & Beer

Socialize

  • Dribbble
  • Email
  • Facebook
  • Flickr
  • GitHub
  • Instagram
  • LinkedIn
  • Pinterest
  • RSS
  • Twitter
  • YouTube

Powered by Genesis

You are here: Home / Art & Beer / Beer In Ads #2866: Forever Amstel

Beer In Ads #2866: Forever Amstel

January 6, 2019 By Jay Brooks


Sunday’s ad is for Amstel, from 1948. From the late 1800s until the 1940s, poster art really came into its own, and in Europe a lot of really cool posters, many of them for breweries, were produced. This poster is for the Amstel Brewery, and it depicts “a young lady wearing traditional Dutch clothing with a hat, apron and wooden clog shoes, holding up a pint of beer as she leans against some Amstel wooden crate boxes with two empty bottles of beer on the ground.” It was created by an artist named Shaw. The text at the bottom translates to “A favourite wherever it goes.”

Amstel-1946-forever

Filed Under: Art & Beer, Beers Tagged With: Advertising, Heineken, History



Find Something

Northern California Breweries

Please consider purchasing my latest book, California Breweries North, available from Amazon, or ask for it at your local bookstore.

Recent Comments

  • Steve 'Pudgy' De Rose on Historic Beer Birthday: Jacob Schmidt
  • Jay Brooks on Beer Birthday: Bill Owens
  • Steve 'Pudgy' De Rose on Beer Birthday: Charles Finkel
  • Steve 'Pudgy' De Rose on Beer Birthday: Bill Owens
  • Steve "Pudgy" De Rose on Beer Birthday: Pete Slosberg

Recent Posts

  • Beer Birthday: Bob Pease December 2, 2025
  • Beer In Ads #5129: Call For Gem Bock Beer December 1, 2025
  • Beer Birthday: Susan Boyle December 1, 2025
  • Historic Beer Birthday: William Krug December 1, 2025
  • Beer Birthday: Randy Mosher December 1, 2025

BBB Archives

Feedback

Head Quarter
This site is hosted and maintained by H25Q.dev. Any questions or comments for the webmaster can be directed here.
Go to mobile version