![This image has an empty alt attribute; its file name is 3993724870_6a0224e391.jpg](http://farm4.static.flickr.com/3522/3993724870_6a0224e391.jpg)
Sunday’s ad is for Bier, from 1962. From the late 1800s until the 1960s, poster art really came into its own, and in
![Oasis-Beer-Heinz-Fehling-1962](https://farm8.staticflickr.com/7849/46293846115_024041a55b_b.jpg)
While it doesn’t help much, there are versions that include the text “Durst wird durch Bier erst schön” which Google translates as “Thirst becomes beautiful through beer.” And while a nice sentiment, it really doesn’t help solve the mystery of this poster’s purpose.
![Oasis-Beer-Heinz-Fehling-1962-text](https://farm8.staticflickr.com/7839/33332924898_e39051ab82_b.jpg)