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You are here: Home / Art & Beer / Beer In Ads #3016: DAB At The Federal Horticultural Show

Beer In Ads #3016: DAB At The Federal Horticultural Show

June 6, 2019 By Jay Brooks

This image has an empty alt attribute; its file name is 3993724870_6a0224e391.jpg

Thursday’s ad is for the Dortmunder Actien-Brauerei, otherwise known as DAB, from 1959. From the late 1800s until the 1960s, poster art really came into its own, and in Europe a lot of really cool posters, many of them for breweries, were produced. This poster is for the Dortmunder Actien Brauerei is a German brewery in the city of Dortmund, founded in 1868 by the businessmen Laurenz Fischer and Heinrich and Friedrich Mauritz together with master brewer Heinrich Herberz. Today it is owned, in part, by the Radeberger Group. I’m again not sure who the artist is who created this work, but it was from their participation in the Federal Horticultural Show, which was held in Dortmund in 1959.

DAB-1959-Federal-Horticultural-Show-Dortmund

Filed Under: Art & Beer, Beers Tagged With: Advertising, Germany, History



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