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You are here: Home / Art & Beer / Beer In Ads #526: That Bud … That’s Beer

Beer In Ads #526: That Bud … That’s Beer

January 23, 2012 By Jay Brooks


Monday’s ad is for Budweiser, from 1964. The ad features a fisherman holding a flat-top can, with his rod over his shoulder and flies stuck into his cap. But it’s really the copy that stands out in this ad, staring with the tagline “that Bud… that’s beer!” But look to the left, here’s a gem. “Is there any real difference in the way beers are brewed? Sure, and one is brewed to be the King of Beers.” Sure? Well, that sure tells us a lot about how Bud was brewed differently from every other similar-tasting American lager in 1964. Nice.

images64budflattop

Filed Under: Art & Beer, Beers Tagged With: Advertising, Budweiser, History



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