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You are here: Home / Art & Beer / Beer In Ads #659: Rheingold Cheetahs & Dalmations

Beer In Ads #659: Rheingold Cheetahs & Dalmations

July 26, 2012 By Jay Brooks


Thursday’s ad is another one for Rheingold Beer, this one from 1948, featuring Miss Rheingold for that year, Pat Quinlan. In this ad, she’s in a firehouse, posing by a fire truck with a dalmatian standing on it. She’s wearing a tan (or is that yellow?) outfit trimmed with a cheetah pattern, and also has a cheetah muffler and hat. Were they trying to tie the spots of the dog and the outfit together? Or is she a modern day Cruella DeVille?

Ballantine-1948-dalmations

Filed Under: Art & Beer, Beers Tagged With: Advertising, History



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