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You are here: Home / Beers / Next Session Seeks Perfection

Next Session Seeks Perfection

November 1, 2012 By Jay Brooks

session-the
For our 69th Session, our host, Jorge, who writes Brew Beer And Drink It, has chosen a topic that tackles the political hot potato of change. What changes will “lead us into the Perfect Beer World? or how do you describe the Perfect Beer World?” Simply put, what is the The Perfect Beer World? Put less simply, here’s what Jorge means:

Ever feel like there are many things in this world that are backwards, upside down, wrong… that just don’t make sense?

Like local craft beer not being considered ‘domestic’ in the menu of many restaurants in the US…

Or like having a beer that doesn’t taste very good have the largest market share…

… among other things…

… but, hey. This. World. Is. Not. Perfect!

At least there are many things I would like to see change for the better… many of which are already happening… more micro-breweries are spawning and pissing off the big boys…

Not that I wish anyone bad, but I like seeing:

  1. more people share the wealth of this industry rather than just a few companies
  2. passionate people brewing because they love the craft more than they care about pleasing the pockets of shareholders, and
  3. micro-breweries actually getting involved with the community and hold events that benefit non-profits…

I raise a glass to New Belgium for holding their Clips of Faith events!

I like seeing breweries treat other breweries as friends and not competition… love all the collaboration brews coming out!!

I like attending beer festivals where it’s not about making money, but rather to unselfishly share and give… to enjoy beer… good tasting beer, that is… and bringing community together…

Most beer festivals I go to will mark the number of beers you have to make sure everyone gets enough… but they also want to make sure the beer is gone! and they will just share… and give unselfishly…

I know I didn’t have just one beer at the last beer festival I went to… —>

The Perfect Beer World… that’s how I picture it…

So with that being said… what is something you would like to see change… something that will take us closer to the Perfect Beer World?

The topic is wide open… even if you think that what you want to change for the better is not important or ridiculous… share it!

So think about your vision for a perfect world. It’s not often you get to be a mad scientist or evil genius. Beyond one … billion … dollars, what would your perfect beer world look like?

map_of_the_world_in_a_beer_mug

But don’t ponder too long, as we need your answer by tomorrow, Friday, November 2.

Filed Under: Beers, The Session Tagged With: Announcements



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