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Jay R. Brooks on Beer

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Beer In Ads #3419: Brasserie F. Moeremans

July 24, 2020 By Jay Brooks

Friday’s ad is for 3 Bieres Exquises, from maybe the 1940s or 50s. From the late 1800s until the 1980s, poster art really came into its own, and in Europe a lot of really cool posters, many of them for breweries, were produced. I’ve been posting vintage European posters all last year and will continue to do so in 2020. This poster was created for Brasserie F. Moeremans, which was located in Anderlecht, one of the 19 municipalities of the Brussels-Capital Region of Belgium. There had been a lambic brewery on the site since at least 1892, but Moeremans bought it in 1930, reopening in 1931. They continued brewing there until closing in 1981. I don’t know who the artist is who created this poster.

Filed Under: Art & Beer, Beers Tagged With: Advertising, Belgium, History

Beer In Ads #3418: Blonde de Mars

July 23, 2020 By Jay Brooks

Thursday’s ad is for Blonde de Mars, from maybe the 1900s or 10s. From the late 1800s until the 1980s, poster art really came into its own, and in Europe a lot of really cool posters, many of them for breweries, were produced. I’ve been posting vintage European posters all last year and will continue to do so in 2020. This poster was created for Brasserie de Mons-en-Barœul, which was located in Mons-en-Barœul, which is “is a French commune, located in the department of Nord in the region of Hauts-de-France. It is part of the European Metropolis of Lille. The most well-known brewery there is undoubtedly Pelican, which was later known as Pelforth, but I can’t tell if this that brewery or a different one. I think today it’s owned by Heineken, but I’m not even absolutely sure of that, either. I also don’t know who the artist is who created this poster.

Filed Under: Art & Beer, Beers Tagged With: Advertising, France, History

Beer In Ads #3417: Blonde de Mars

July 22, 2020 By Jay Brooks

Wednesday’s ad is for Blonde de Mars, from maybe the 1910s or 20s. From the late 1800s until the 1980s, poster art really came into its own, and in Europe a lot of really cool posters, many of them for breweries, were produced. I’ve been posting vintage European posters all last year and will continue to do so in 2020. This poster was created for Brasserie de Mons-en-Barœul, which was located in Mons-en-Barœul, which is “is a French commune, located in the department of Nord in the region of Hauts-de-France. It is part of the European Metropolis of Lille. The most well-known brewery there is undoubtedly Pelican, which was later known as Pelforth, but I can’t tell if this that brewery or a different one. I think today it’s owned by Heineken, but I’m not even absolutely sure of that, either. I also don’t know who the artist is who created this poster.

Filed Under: Art & Beer, Beers Tagged With: Advertising, France, History

Beer In Ads #3416: Special Ballon

July 21, 2020 By Jay Brooks

Tuesday’s ad is for Special Ballon, from maybe the 1930s or 40s. From the late 1800s until the 1980s, poster art really came into its own, and in Europe a lot of really cool posters, many of them for breweries, were produced. I’ve been posting vintage European posters all last year and will continue to do so in 2020. This poster was created for Brasserie de la Couronne, which was located in Uccle, which is one of the 19 municipalities located in the Brussels-Capital Region of Belgium. “The brewery was acquired in 1959 by Brasserie Leopold, renamed “Nouvelles Brasseries a la Couronne” and later closed in 1966.” I don’t know who the artist is who created this poster, although there is a stylized mark in the upper left corner that is most likely the artist’s signature.

Filed Under: Art & Beer, Beers Tagged With: Advertising, Belgium, History

Beer In Ads #3415: Maes Pils

July 20, 2020 By Jay Brooks

Monday’s ad is for Maes Pils, from maybe the 1940s or 50s. From the late 1800s until the 1980s, poster art really came into its own, and in Europe a lot of really cool posters, many of them for breweries, were produced. I’ve been posting vintage European posters all last year and will continue to do so in 2020. This poster was created for Alken-Maes, a Belgian brewery created out of the 1988 merger of two small breweries, Maes located at Kontich-Waarloos and Cristal-Alken located at Alken. It was bought by Scottish & Newcastle in 2000, who were taken over by Carlsberg and Heineken in 2007. I don’t know who the artist is who created this poster.

Filed Under: Art & Beer, Beers Tagged With: Advertising, Belgium, History

Beer In Ads #3414: Carolo Pils

July 19, 2020 By Jay Brooks

Sunday’s ad is for Carolo Pils, from maybe the 1950s, or possibly a little earlier. From the late 1800s until the 1980s, poster art really came into its own, and in Europe a lot of really cool posters, many of them for breweries, were produced. I’ve been posting vintage European posters all last year and will continue to do so in 2020. This poster was created for Brasserie Les Ouvriers Réunis, and is located in Charleroi, which is a city and a municipality of Wallonia, located in the province of Hainaut, Belgium. I don’t know who the artist is who created this poster.

Filed Under: Art & Beer, Beers Tagged With: Advertising, Belgium, History

Beer In Ads #3413: De Koninck Speciale Belge

July 18, 2020 By Jay Brooks

Saturday’s ad is for De Koninck, from maybe the 1950s, although this one is a modern reproduction. From the late 1800s until the 1980s, poster art really came into its own, and in Europe a lot of really cool posters, many of them for breweries, were produced. I’ve been posting vintage European posters all last year and will continue to do so in 2020. This poster was created for De Koninck, a.k.a. the Antwerp City Brewery, and is located in Antwerp, which is the capital of Antwerp province in the Flemish Region of Belgium. I don’t know who the artist is who created this poster.

Filed Under: Art & Beer, Beers Tagged With: Advertising, Belgium, History

Beer In Ads #3412: Linkebeek

July 17, 2020 By Jay Brooks

Friday’s ad is for Linkebeek, from before 1936. From the late 1800s until the 1980s, poster art really came into its own, and in Europe a lot of really cool posters, many of them for breweries, were produced. I’ve been posting vintage European posters all last year and will continue to do so in 2020. This poster was created for Brouwerij Frans Vos-Kina, which was located in Linkebeek, which is a Belgian municipality in Flanders, part of the province of Flemish Brabant, and in the administrative district of Halle-Vilvoorde. The municipality only comprises the town of Linkebeek proper. In 1936, they merged with Merlo and known as Merlink until 1956. I don’t know who the artist is who created this poster.

Filed Under: Art & Beer, Beers Tagged With: Advertising, Belgium, History

Beer In Ads #3411: Frans Vos-Kina Gueuze

July 16, 2020 By Jay Brooks

Wednesday’s ad is for Gueuze & Kriek from F. Vos-Kina, from the 1930s or 40s. From the late 1800s until the 1980s, poster art really came into its own, and in Europe a lot of really cool posters, many of them for breweries, were produced. I’ve been posting vintage European posters all last year and will continue to do so in 2020. This poster was created for Brouwerij Frans Vos-Kina, which was located in Molenbeek, one of the 19 municipalities in the Brussels-Capital Region of Belgium. It was founded in 1922 by Frans Vos-Kina, but was acquired by Belle-Vue in 1943. I don’t know who the artist is who created this poster.

Filed Under: Art & Beer, Beers Tagged With: Advertising, Belgium, History

Beer In Ads #3410: Ekla Vandenheuvel

July 15, 2020 By Jay Brooks

Wednesday’s ad is for Ekla, from the 1950s, or maybe early 60s. From the late 1800s until the 1980s, poster art really came into its own, and in Europe a lot of really cool posters, many of them for breweries, were produced. I’ve been posting vintage European posters all last year and will continue to do so in 2020. This poster was created for Brasserie Vandenheuvel, which was located in Molenbeek, one of the 19 municipalities in the Brussels-Capital Region of Belgium. It was founded around 1850 by Henry Vandenheuvel, but was bought by Watney’s in the late 1960s, and was closed in 1974. Ekla was their most well-known beer. I don’t know who the artist is who created this poster.

Filed Under: Art & Beer, Beers Tagged With: Advertising, Belgium, History

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