Wednesday’s ad is for “Budweiser,” from the early 1960s. This ad was made for Anheuser-Busch, and was part of their series using the tagline “this calls for Budweiser,” which ran during the 1960s, and replaced the earlier “Where there’s Bud” campaign. This one features two couples having a late supper of burgers and beer, presumably having just seen a movie or theatre performance. Why do I presume that? The text begins “after the show….”

Tuesday’s ad is for “Budweiser,” from the early 1960s. This ad was made for Anheuser-Busch, and was part of their series using the tagline “this calls for Budweiser,” which ran during the 1960s, and replaced the earlier “Where there’s Bud” campaign. This one features a least three dudes in flannel shirts smoking and drinking beer by a roaring fire, presumably in a cabin in the woods. I assume even the dog is a male. The text begins “away from it all….”

Monday’s ad is for “Budweiser,” from the early 1960s. This ad was made for Anheuser-Busch, and was part of their series using the tagline “this calls for Budweiser,” which ran during the 1960s, and replaced the earlier “Where there’s Bud” campaign. This one features a man cooking a steak on what looks like a Hibachi grill. In one hand he’s got a can of beer and in the other a glass of beer that’s nose deep as he takes a sip. The text begins “hungry?”

Sunday’s ad is for “Budweiser,” from the early 1960s. This ad was made for Anheuser-Busch, and was part of their series using the tagline “this calls for Budweiser,” which ran during the 1960s, and replaced the earlier “Where there’s Bud” campaign. This one features at least four men hanging out in someone’s kitchen, having a few beers with some snacks. The text begins “out in the kitchen….”

Saturday’s ad is for “Budweiser,” from the early 1960s. This ad was made for Anheuser-Busch, and was part of their series using the tagline “this calls for Budweiser,” which ran during the 1960s, and replaced the earlier “Where there’s Bud” campaign. This one features three couples having a picnic in the great outdoors, next to a stream. The text begins “the picnic….”

Friday’s ad is for “Budweiser,” from the early 1960s. This ad was made for Anheuser-Busch, and was part of their series using the tagline “this calls for Budweiser,” which ran during the 1960s, and replaced the earlier “Where there’s Bud” campaign. This one features a group of men who apparently just finished bowling and are now sitting in the alley and having a few beers and a smoke. The text begins “after bowling….”

Thursday’s ad is for “Budweiser,” from the early 1960s. This ad was made for Anheuser-Busch, and was part of their series using the tagline “this calls for Budweiser,” which ran during the 1960s, and replaced the earlier “Where there’s Bud” campaign. This one features an open house dinner party with one couple on the right in conversation and man in the background who’s nose deep in a glass of beer as he reads the back of an album. But my favorite is the woman in yellow who’s just putting a cracker in her mouth as she stares at the man pouring a can of beer in his glass. The text begins “open house….”

Wednesday’s ad is for “Budweiser,” from the early 1960s. This ad was made for Anheuser-Busch, and was part of their series using the tagline “this calls for Budweiser,” which ran during the 1960s, and replaced the earlier “Where there’s Bud” campaign. This one features a woman lifting the lit on dinner so the man can catch a whiff while he holds a mug of beer in his hand. On the counter beside the pot is a Big Size can of Bud. The text begins “big appetite….”

Tuesday’s ad is for “Budweiser,” from 1957. This ad was made for Anheuser-Busch, and was part of their series using the tagline. “Where there’s Life … there’s Bud,” which ran from the 1950s into the 1960s, and this one features a man pours a bottle of beer into what looks like a champagne glass over a woman’s shoulder in a room bathed with candlelight. The text begins “Where the Bright Sun Shines.”

Monday’s ad is for “Budweiser,” from 1960. This ad was made for Anheuser-Busch, and was part of their series using the tagline. “Where there’s Life … there’s Bud,” which ran from the 1950s into the 1960s, and this one features a couple lying on the floor as the man pours a bottle of beer into her beer glass as she watches intently with both of her hands on either side of the glass, as if she’s waiting to snatch it. The text begins “The Story.” Odder still, if you look closer at the book on the floor, there’s just one word printed on the spine: “Story.” What the hell kind of book is that? It’s a little off-center, so maybe the shag carpet is obscuring the beginning of it, so perhaps it could be “History.” Still, it seems weird that there’s no other information whatsoever on the spine. And this scene with it lighting that glows doesn’t exactly look like a study session, does it?